An unprecedented technology for preventing malodor
Every one of us has experienced clothing that turns smelly, dingy, or dirty over time. It's an everyday, universal problem.
Novozymes Pristine® is a game-changer designed to handle these common, but unmet, laundry challenges. The solution uses a novel enzyme called phosphodiesterase, or PDE enzyme-technology, to release the invisible dirt and body grime particles that create malodor and make clothes appear yellow, dirty, or dingy.
So you can offer your consumers a natural solution to a natural problem.